Marketing and sales are two fields that appeal to a wide variety of people. Both have the ability to earn decent incomes, while also working around the clock. It is not always an easy choice between these two careers. While there are many advantages to marketing as a career option for women, there are many disadvantages. Learning how to start in one area can help potential job seekers determine if a marketing career is right for them.
The good news is that jobs in both sales and marketing can be very profitable and satisfying. Both require solid communication skills and a willingness to be self-employed. However, the bottom line with marketing is that it will take more work on the part of the individual. The average salary for sales individuals is typically higher than those who hold entry-level jobs.
It is common for marketing professionals to start their own companies. This provides a great deal of freedom when starting a new job, but it also often involves taking on additional corporate responsibilities. This is a disadvantage when starting a job in a sales position, as the new company will likely require extra corporate policies such as pay polices, employee benefits and training.
If the choice is a marketing career, another disadvantage is that it will be very hard to move up within an organization. This is especially true for those who already have significant experience within a company’s structure. A sales job is often much harder to break into than a marketing position. Even entry-level positions in marketing may require a higher degree than those in a sales position. Furthermore, even those who have experience within a marketing department may lack the upper-level knowledge of the inner workings of the company. While experience and networking can help an individual find the right sales job, these two components are the more difficult to come by.
The good news is that there are other options available for those seeking a marketing position. Options outside of working for someone else might provide better opportunities and salary. In fact, options such as consulting can provide some of the best opportunities for advancement. Individuals interested in creating their own business can take advantage of these positions by putting together a team of their own. This allows for a greater degree of freedom and autonomy, while also providing opportunities to expand their knowledge and experience.
One thing many sales professionals forget is that they need to be competitive with the people they work with. Unlike many other career options, marketing is not a job where employees can choose to specialize in one area. Instead, there is a constant need to build and maintain relationships across all aspects of a sales person’s career. This requires a sales professional to understand how to communicate effectively with others, as well as developing personal relationships that foster trust and loyalty among colleagues.
Because of the nature of Internet-based marketing, many women who have never held a job before are finding this a great chance to advance in their career. Marketing is one of the few fields that actually have a wide range of qualified candidates. Women looking for a job in sales can pursue a variety of options, including customer service, technical support, or advertising. Each of these options provides its own set of skills and knowledge sets. Because of the constant need for new sales professionals, companies are always looking to fill positions that open up, so even people who are experienced in marketing might find the best opportunities within this field.
Sales and marketing are a great career option for women because of the low entry level pay and the amount of potential growth. However, for those interested in expanding their skills, they should consider consulting a company that specializes in this industry. This will allow them to expand their knowledge and gain experience with new types of marketing techniques. In addition, the support from an experienced professional will help in retaining and developing job skills. As well, networking in the field will allow one to make connections that can further their career.